How to Select Keywords

How to select keywords

How to Select Keywords

 

How to select keywords is a challenge faced by everyone who writes online.  Nearly all affiliate marketers would agree that keywords are crucial to driving traffic to your website, but many simply don’t know where to look for them or how to tell which ones will be profitable. Get the most out of your advertising dollars with keywords generated by these helpful tools that take the guesswork out of keyword marketing.

WordStream

WordStream is a simple yet effective keyword management tool designed to generate keyword suggestions for affiliate marketers. This tool is geared towards both Search Engine Optimization and Pay-Per-Click keywords. The Free Keyword Tool offers a simple user interface that allow users to enter a niche keyword and receive a list of keyword ideas. Once you have a list of keyword ideas, the WordStream Advisor will analyze how much others have spent on your chosen keywords to help you determine whether they are competitive.

Google Auto-Complete

The auto-complete feature on Google’s home page is one of the best and easiest ways to find new keywords for your affiliate marketing niche. This feature uses Google data on the most common phrases search users are looking for, offering a wealth of targeted keyword ideas that are already phrased organically. Auto-complete is a free yet effective way to see which keywords are getting the most search traffic.

Competitor Keywords

A little-known way to create successful keyword campaigns is to visit your biggest competitor sites in chrome. If you hold down “command,” “option” and “u” at the same time, a data box will appear at the bottom of your chrome window. Simply search for your competitor’s <keyword>, <H1> and <H2> tags to get an idea of the keywords they are already using. While you may want to add or subtract keywords for your own affiliate marketing sign, it is helpful to know how successful competitors generate their traffic. When using competitor keywords, you can already assume that they have been profitable in your niche. The fact that the keywords have gotten your competition good search results is a strong sign that they will work for you as well.

Google Keyword Planner

Google’s Keyword Planner is by far one of the most popular ways to generate profitable keywords for affiliate marketing, and for good reason. Keyword planner not only provides you with keyword ideas and groups based on your niche but offers rankings of the most competitive keywords to give you an idea of which ones have historically performed well. Many affiliate marketers have been surprised when they put a go-to keyword into the Keyword Planner only to discover that it generates minuscule amounts of traffic each month. The average cost-per-click analysis listed alongside each keyword tells you how profitable it will be and how much others in your niche are willing to pay to rank for it.

These keyword tools will help you identify the best keywords for your niche and determine which ones will be profitable by analyzing competitor use and traffic generation. Affiliate marketing is full of highly competitive niches, but knowing which keywords users are searching for gives your site a huge advantage.

Affiliate Marketing: Two Rules for Emails

Affiliate Marketing

Affiliate Marketing and Emails: Two Rules for Success

Affiliate marketing through email can be a tricky business. Do it wrong and you lose email subscribers and future earnings. Do it right and it can be a steady source of income. Every affiliate has their own email marketing tricks and style, but all sustainably successful affiliate marketers follow these hard rules for their email campaigns.

Rule #1: Don’t Wear Out Your Welcome

Chances are you had to work hard to create your email list. The last thing you want to do is see your list decimated by unsubscribes. If you push your affiliate marketing too hard that’s exactly what you will get. Space out advertisements with informative tidbits that your list will appreciate. For instance, if your email list is made-up of running enthusiasts send them an article about marathons before affiliate advertisements for running shoes. Some affiliate marketing experts believe that for every email you send out advertising an affiliate product you should provide four interesting non-advertisement emails to cushion the advert. You might find that a different ratio works for your email list, but make sure that you are spacing out the advertisements.

Rule #2: Target Your Advertisements

This rule comes down to one word: segmenting. Your email list likely has several unique populations. There are apps that can help you separate out these unique populations. However, if you don’t have the money for these apps or feel uncomfortable handing over your list for analytics, then you can always design your email subscribe form in your autoresponder to collect demographic and preference information. Once you have this information you can target different segments with different products. For instance, let’s say your list has a cluster of 18-21 year olds and 50-60 year olds. You might want to send affiliate products for gamers to the 18-21 year olds and retirement products to the 50-60 year olds. This targeting will increase your payout and limit unsubscribes. Try AWeber free for 30 days! – AWeber Communications

How to Make Money with AdSense

Make Money with Adsense

How to Make Money with AdSense

Can you make money with AdSense?  Yes, it’s a convenient method to monetize a website, and great way to earn extra money online. Have you been considering using AdSense but don’t know where to begin? The following is a short overview on how to make money with AdSense.

Create a Website

First and foremost, just like with affiiliate income, creating a website that can be profitable is the most important element of making money with AdSense. Fairly simple, the process can be broken down into just a few short steps.

  • Select a Niche
  • Choose Your Keywords
  • Pick a Domain Name
  • Set Up Your Website
  • Create Content
  • Promote the Content

Sign Up for AdSense 

Although it might seem as though this should be the first step, but you can only make money with AdSense once you have quality content and a following.

  • Create an Ad Unit– Once accepted, the first thing you’ll want to do is create an ad unit. Ad units are the units you set up with AdSense in order to manage the ads that appear on your site. Here, you will have the option to select the size of the ad (banner, skyscraper, Leaderboard), as well as the color, shape, etc.
  • Ad Placement-  Next, pay attention to the ad placement. While it may not seem like such a big deal now, the placement of your ads has a lot to do with the frequency at which they are clicked and thus, how much money you make.
  • Set up Channels- There is also the option to set up channels in order to analyze which methods are working best, and if these channels are set to “targeted” it allows interested advertisers to place specific ads on your site.
  • Repeat these Steps- Other than that, the most important actions you can take are to continue to post quality content, promote your site, and experiment with the ads you are posting. Also, keep in mind, that most sites that do well with AdSense revenues have hundreds of articles on them. One of the most important things is that you take the time to write (or purchase) quality content, that this content is posted regularly, and that it is promoted on the consistent basis.

Overall, a fairly simple way to earn extra revenue from your site, making money from AdSense really depends on each site owner’s dedication to providing quality, relevant content as well as the rest of the aforementioned steps.